Executive Portfolio · Dhaka, Bangladesh

Muhammed Mehdi
Hasan Chowdhury

Senior Sales & Business Development Professional

25+ years directing distribution, trade marketing and channel growth — from founding a market-launch team at Banglalink to leading national sales at BSRM Steels. Strategist, revenue driver, cross-functional leader.

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25+ Years in Sales & BD
194% 10-Yr Sales Growth
230+ Team Members Led
Muhammed Mehdi Hasan Chowdhury, Head of Sales at BSRM Steels Ltd.
Head of Sales BSRM Steels Ltd. — May 2016 to Present
Muhammed Mehdi Hasan Chowdhury in a business portrait
Profile

Strategist. Revenue driver. Cross-functional leader.

Senior sales and business development professional with 25+ years of progressive experience across BSRM Steels Ltd., Banglalink, Evergreen Ship Breaking, Citycell and GMG Airlines. As Head of Sales at BSRM Steels, delivered 194% sales growth over a ten-year period and a 400% increase in international sales within a single year — through strategic market expansion, distribution design and dealer network optimization. Skilled in national sales planning, trade marketing, demand forecasting, KPI-driven performance management and cross-functional leadership across sales, branding and finance.

  • Based InDhaka, Bangladesh
  • FocusDistribution & Trade Marketing
  • EducationMBA, Marketing & Int'l Business — IIUC
  • LanguagesBangla & English (IELTS 6.5)
Strategic Impact

Numbers that describe the trajectory, not just the title.

A ten-year read on what disciplined distribution strategy, dealer trust and cross-functional execution actually produce.

0% Greater Dhaka
Growth, FY25–26
0% Overall Sales
Growth, FY25–26
0% New Product Growth
(2nd Year)
0% B2B Growth 0% bad debt
0
Total Sales Growth
Delivered over a ten-year period at BSRM through domestic and international market expansion.
0
International Growth
Achieved in a single year via stronger export channels and distributor partnerships.
0
New Product Growth
Achieved in the second year of launch through accelerated market penetration.
0
B2B Revenue Growth
Delivered while holding overage increases to just 1.5%.
0
Loyal Dealer Base
Built via restructured payment terms, plus 1,120+ MT in added monthly orders.
0
Overdue Recovery
Long-outstanding corporate dues recovered within one year via structured collections.
0
Annual Savings
Generated through an in-house sales capability-building program, cutting external training spend.
0
Member Team Led
Retained through incentive-based programs at Banglalink; 8 promotions earned in 11 years.
0
Service Points Launched
Cut customer churn 50% and service turnaround time 30% across Banglalink's regions.
Career

25+ years of escalating scale and responsibility.

From a sales/traffic desk in 2002 to directing national distribution and export strategy in 2026 — three chapters, one growth line.

2002 — 2004

Early Career Foundations

GMG Airlines · Citycell · Evergreen Ship Breaking

  • GMG Airlines Limited — Sales / Traffic Officer (2002–2003)
  • Pacific Bangladesh Telecom Ltd. (Citycell) — Customer Care Executive (2003–2004)
  • Evergreen Ship Breaking Industries Ltd. — Assistant Manager, Sales & Foreign Dealing (2004)
December 2004 — April 2016

Associate General Manager

Banglalink Digital Communications Ltd. · 8 promotions in 11 years

  • Joined Banglalink's founding market-launch team in December 2004, establishing go-to-market sales and service operations across the Chittagong division.
  • Turned an underperforming cost center into a high-margin profit unit, restoring profitability across 90% of 200 regional service outlets.
  • Deployed 350+ multi-regional service points, cutting customer churn 50% across Chittagong and Sylhet.
  • Captured a market-first revenue stream — BDT 10 lac monthly — pioneering the sale of the first 10,000 duplicate-dial SIMs.
  • Modernized service operations via a centralized VAS hub, cutting turnaround time 30%, and commanded a 230-member sales & service organization.
May 2016 — Present

Head of Sales

BSRM Steels Ltd. · National distribution & international export leadership

  • Architected multi-channel distribution and export strategy, driving 194% top-line growth over a ten-year period across domestic and international markets.
  • Scaled international sales 400% within a single year by forging stronger export channels and distributor partnerships.
  • Orchestrated a regional turnaround in Noakhali — doubling sales performance (62% → 120%) in six months by converting competitor-aligned dealers.
  • Restructured dealer payment terms, securing 1,120+ MT in added monthly orders and growing the loyal dealer base to 36% of the network.
  • Overhauled credit risk frameworks, recovering 80% of overdue receivables within 12 months, and built an in-house training program saving BDT 20 lac annually.
Muhammed Mehdi Hasan Chowdhury in a corporate hallway portrait
"Strategist. Revenue Driver. Cross-Functional Leader."
Expertise

Six disciplines, one growth engine.

Sales leadership sits at the center — but the results come from working distribution, trade marketing and P&L as one system.

Sales Leadership Market Expansion Distribution Mgmt. Trade Marketing Performance Mgmt. P&L / Budget
  • Sales Leadership & Team Development
  • Business Development & Market Expansion
  • Channel & Distribution Management
  • Trade Marketing & Brand Activation
  • National Sales Planning & Forecasting
  • Dealer / Distributor Negotiation
  • KPI Design & Performance Management
  • P&L and Budget Management
  • Cross-Functional Collaboration
  • International & Export Sales
Capability Building

The multiplier effect.

Sales results are only half the practice. As a corporate trainer and coach — "The Catalyst" — he has carried the same frameworks off the sales floor and into classrooms and training rooms across Bangladesh.

0 Professionals
Trained
Emotional Intelligence Leadership Sales Mastery Coaching Negotiation
Nine Core Capability Areas

His corporate training practice spans nine capability areas in total, including the five shown here — leadership, sales mastery, coaching, negotiation and emotional intelligence.

Academic Reach

Delivered executive guest lectures and received academic honors across 6 universities, including Chattogram University and IIUC.

On the Public Stage

That practice has carried beyond the training room — onto Indian TV (Tripura), the podium inaugurating the Kormo by Google job fair, and the NextGen Leaders virtual summit.

Credentials

Education & global certification matrix.

Formal academic grounding, layered with international sales-mastery and leadership programs across India and Sri Lanka.

Academic Credentials
  • MBA — Marketing & International Business International Islamic University Chittagong (IIUC), 2004. CGPA 3.58 — 1st, Marketing Merit List; 2nd, Combined Merit List. 2nd Major in HRM, CGPA 3.625 (2014).
  • M.Com & B.Com, Management / Commerce National University, 1997–1999 — 5th, National Merit List.
Global Sales Mastery
  • Enhancing Sales Force Management Indian Institute of Management, Ahmedabad (IIMA), India
  • Sales Mastery Gray Matters Consulting
Leadership & Behavioral
  • Competency-Based Interviewing Deloitte, India
  • Sales & Leadership Development Programs Build Nation
  • Team Building, Customer Relationship Excellence & Strategic Thinking SENSEI, Sri Lanka

Additional Training

Effective Communication — Holistic, India Leadership Development Program — Holistic, India Planning & Organizing (Level III) — Holistic, India Manager's Development Program — Clear Direction Inc Leadership Journey — Mind Mapper Virtual Selling Imperatives — Rain Group, India Managing Sales Performance — Murcuri, India
Languages: Fluent in Bangla and English (IELTS 6.5)
Recognition & Thought Leadership

A recognized voice in sales leadership.

Award-recognized, media-featured, and an active trainer who has taken these frameworks into universities and corporate classrooms.

2013 Mirsharai Kriti Shontan Award

Presented by the Honorable Minister of Industry, in recognition of professional achievement.

"A Living Corporate Icon."

— Read the feature on The Incap Magazine

Also featured on Indian TV (Tripura); inaugurated the Kormo by Google job fair; and spoke at the NextGen Leaders virtual summit.

Guest Lecturer & Academic Honors

Delivered executive guest lectures and received academic honors across 6 universities, including Chattogram University & IIUC.

Corporate Trainer & Coach — The Catalyst

Trained 1,000+ professionals across nine core capability areas, including leadership, sales, coaching, negotiation and emotional intelligence.

Community Engagement

Active contributor to CSR initiatives throughout his career across telecom and manufacturing.

Events & Public Engagements

Invited to the stage where the next generation is built.

Special guest, speaker and inaugurator at national platforms that bring industry leaders and young talent together.

Special Guest poster: Muhammed Mehdi Hasan Chowdhury, Head of Sales, BSRM Steels Ltd., at the Fibonacci International Robot and STEM Olympiad National Round
Special Guest · 2026

Fibonacci International Robot & STEM Olympiad — Bangladesh National Round

United International University (UIU), Dhaka

Invited as a Special Guest to the national round, which brought together around 1,000 students from schools, colleges and universities. The event was graced by Chief Guest State Minister Nurul Haque Nur.

"The future will belong to those who don't just consume technology, but learn to create with it."
Muhammed Mehdi Hasan Chowdhury on stage at the Olympiad award ceremony Handing over a certificate and medal at the Olympiad award ceremony
View the post on LinkedIn
Inaugurator

Kormo by Google Job Fair

Inaugurated the job fair connecting young job seekers with employers.

Speaker

NextGen Leaders Virtual Summit

Shared leadership and sales insights with emerging leaders at the virtual summit.

Media

Indian TV (Tripura) Feature

Featured on Indian television, taking his story beyond Bangladesh.

Get in Touch

Ready to drive the next phase of growth.

Open to conversations on national distribution, trade marketing leadership and channel expansion roles across Bangladesh and export markets.

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Muhammed Mehdi Hasan Chowdhury, executive portrait